• each letter will look like a sky scraper or take the form of a stair
• colourful, fun
• encourage healthy activity
public transportation day
• celebrate beginning of public transportation
• better for earth
• looks fun, interactive
steve jobs' birthday
• all things that follow his legacy
fun straw day
• whole google is created with an elongated twisty straw
• animation of liquid moving up and down the straw
• sound of slurping
crazy hair day
• each google characterized by wearing a wig
origami day
• fun figures create letters
no smoking day
• L created with burned out cigarette
• ooge created with smoke coming out of the cigarette
• no smoking sign, and beating heart
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